Context: The leadership of a multinational Asian FMCG in a big Asian market knew it had to transform its marketing team’s skills to run the business more successfully in the overseas markets. 

Solution: BrandKraft conducted 3-day marketing training in Hong Kong, Shanghai and Taipei in English, Cantonese, Mandarin and Japanese. 

Impact: The training was rated by the participants as ‘the best training ever’ and the leadership that came to judge the final presentations was astounded by the sharpness of their team and the change they noticed in the short time.